Speed Events — est. 2012 · Worcestershire, UK
000
A creative agency for the physical side of brands.
Royal Bank of Scotland · 2016
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Events · Experiences — 2016

RBS—6NationsHospitality

Onehospitalityidea,sixstadiums,threeyears.
Client
Royal Bank of Scotland
Year
2016
Disciplines
Events, Experiences
Summary

VIP hospitality across all six European stadiums of the 6 Nations — locker-room and clubhouse-themed zones, rolled out three years running.

Brief

Astitlesponsor,RBSneededaconsistenthospitalityexperienceineverystadiumonthetournament—notsixdifferentshows.

Royal Bank of Scotland · STILL 1
Concept

A'localpub'concept:baretimberframes,up-cycledschoolfurniture,bespokebartables,rugbymemorabilia.Areusablekitofpartsreconfiguredintoanystadiumfootprint.

Royal Bank of Scotland · STILL 3
Detail

Thenarrativeranthroughvignettes.VintageleatherrugbybootsonRBS-brandedplinths.Framedmatchphotographyintimberstands.Handwrittenfeedbackcards—'epic,epic,epic'—fromkidsintheIrishandWelshstands.

Royal Bank of Scotland · STILL 5
Royal Bank of Scotland · STILL 6
6
stadiums
3
consecutive years
1
kit of parts
Credits
Client
Royal Bank of Scotland
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